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COSMETICS-MAKEUP APPLICATionS Course code- Txj2o0 By; OZioma Offiah and Jasmeh deol

JYNX COSMETICS

jynx cosmetics is about to change the whole game in the makeup industry by immersing with the skin care industry. We put the future health of your skin in mind
Before we get into advertising our products we believe in educating the public about the history and things associated with the product. You don't have to leave this website to research because we have used credible websites to do that already. You can read more below. If you prefer to get right into the product go ahead and use the table of contents to guide you :).

Cosmetic- makeup

HISTORICAL DATA

Cosmetics have been used for centuries starting for the ancient Egyptians. It was used by both men and women to enhance beauty and for certain religious rituals. They used scented oils to soften their skins and oils and creams for protection against the sun and dry winds. 
The word "make-up" was invented by Max factor and he also released the first succesful lip gloss. He also introduced "pancake make-up"


Cosmetic-makeup(HISTORICAL DATA CON'T)

Chinese and Japanese 1500 B.C

  • Commonly used white powder(paint, chalk)  to make faces white/paler
  • Henna dyes applied to stain face
  • oxen hairs as fake eyebrows

Egyptian B.C

  • Gelena Masdemet(made of copper and lead ore) and malachite(bright green paste of copper minerals) to faces for color and definitions.
  • Combination of burnt almonds, oxidized copper, different colored copper ores, lead, ash, and ochre together called kohl to adorn the eyes in an almond shape.
  • beads wax as mascara

Rome 100 A.D

  • barley flour and butter to reduce pimples
  • mud baths for softer face

LIPSTICK

  • crushed semi-precious jewels to decorate lips
  • purplish-red dye taken from seaweed, a bit of iodine and bromine mannite
  • they aso liked colorful eyeshadows using kohl



COSMETIC-MAKEUP

MAKEUP PRODUCTS/TOOLS

MAKEUP PRODUCTS LISTED AND EXPLAINED IN ORDER OF TYPICAL APPLICATION
  • Facial cleanser/moisturizer- Yes I know, I said make-up products but just as an artist needs a clean canvas to create a masterpiece so also does makeup need a clean and well moisturized face for the best result.
  • Primer (face and eyes)- Primer is applied as the base before any other products to ensure the makeup stays on all day. It creates a silky, smooth, poreless canvas for the makeup. The come either in gel, cream or a liquid formula that when smoothed over your skin, fill in tiny creases, large pores and bumpy textures for a smooth surface for makeup to glide on.
  • Foundation- liquid/powder makeup applied to the face to create an even color to the complexion.It's usually applied with a damp makeup sponge.
  • Concealer- just like it's name concealer as a color corrector to conceal dark circles, age spots, large pores and other small blemishes on the face . Similar to foundation but thicker and used to hide different pigments by blending the imperfections into surrounding skin area.
  • Bronzer-bronzer enhances your natural tan, artificial or not, and darken the skin without masking it. Some bronzer's contain shimmer while others do not.
  • Highlighter- highlighter is a cosmetic product that reflects light. It's used to brighten the skin on a given area to create the perception of depth and angles . Usually used to create glowing skin when doing the "NO MAKEUP MAKEUP LOOK"
  • Blush- is used to adda flush of color to the cheeks usually comes in variations of undertones like pink. It can make the face look more youthful and complexion look healthier if applied in the right variation.

EYE MAKEUP

  • Eyeliner-used to define the eyes and usually applied around the contours of the eyes to create a variety of aesthetic effect. It also makes the lashes appear thicker and fuller and the eyes brighter and wide awake.
  • Mascara- used for darkening and thickening the lashes and in some cases lenghten. It's usually in the form of a liquid in a tube and is applied with "a spoolie"
  • Eye shadow- eyeshadow is applied on the eyelids with a variety of colours or styles to add depth and dimension, complement one's eye color, make the eyes appear larger or simply draw attention to the eye.

BROW MAKEUP

  • Brow pencil- used to fill in or define the eyebrows. They contain special ingredients that apply color.
An alternative to brow pencil today is;
  • Henna- ranges from temporary to permanent. It adds a tint to the eyebrow to give the look of a perfectly filled in brow 
...there are also several more methods that people opt for but henna is one of the most popular


Cosmetic makeup

WHAT BRUSH SHOULD I USE

Though the brush you'll use for your make-up application is completely dependent on what feel most comfortable with you but a make-up brush set was made with the intention to match it with certain makeup products
COSMETIC-MAKEUP(Brushes con't)
And probably not so surprising since civilization happens almost every decade. More methods of brushes have been adopted one on the top of the list is the airbrush. An airbrush is a portable device that uses compressed air to spray paint
COSMETIC-MAKEUP

TYPES OF MAKEUP

Makeup also has several types from sfx( special effects make-up) to cosplay and so many more. *The images might be scary to some viewers* 
Cosmetic-makeup

MAKEUP TRENDS

Fox eye makeup is one of the most trending looks today. It uses a variety of eyeshadow colors and certain other makeup products like eyeliner, concealer and false eyelashes to emulate the elongated look of almond shaped eyes
MAKEUP BRANDS In IN ORDER OF MOST PREFEREED

Makeup influencers
Some popular makeup influnecers today are;
COSMETIC-MAKEUP

WHO USES MAKEUP?

Makeup is used in all age groups to enhance certain features but over the years there has been an alarming rate of how fully integrated it is in most teenagers everyday routine. They believe they have an image to keep and for many that means masking their faces everyday. In fact, some refuse to leave the house without makeup on. This is not something new because they've been some occurences like this in the past like Queen Elizabeth 1 of England calling makeup " mask to keep youth". Right ever since the 1900 wmen have been pressured to appear youthful and use makeup to enhance their beauty this does not only hurt the self esteem but some terrible effects on the skin

REPORTED EFFECTS OF MAKEUP IN THE PAST

  • A large population of people lost their eyesight form kohl eyeliners
  • Lead and copper( commonly used beauty ingredients) are deadly mixtures
  • White lead was discovered in the Early 20th century as toxic and was said to be the cause of a lot of health problems during that time including facial tremore, muscle pralysis and even death
  • Concerns about contaminated makuo emerged late 1980. The FDA found that more than 5% of cosmetic smaples were contaminted iwth mold, fungi and pathogenic organisms which were sending people to the hospital
  • Makeup in the past was also said to block proper circulation of blood  therefore it was posed as a health threat.
Good thing most makeup companies have learnt from this and try to use more environmentally friendly products and ensure to include the products span life (it's important to check make-up products expiration dates even primer). In this century some of the major beauty concerns are more focused on the long term effect to the skin. Make-ip is said to wear the skin out over time,acne, large pores, etc. People apply make-up for this reasons so this simply says makeup satisfy's only in the short run.
Cosmetic-makeup

WHY JYNX COSMETICS?

People tend to feel more confident usually by how they look especially with the pace at which the cosmetic industry and standards increases. Many people especially teenagers result to makeup as a tactic to "fit in" but they still don't feel pretty enough or feel worse as time goes on because their skin's health detoriates. They can't afford a Kardashian skin care line so they keep ruining their skin by applying chemical makeup on a regular basis. This is bad for their self-esteem and skin but unfortunately this is not something we made out of the blues, it is actually happening. That's why we've decided to change the whole game in the makeup industry. Our products will be environment friendly, affordable and also beneficial in the long run. All our makeup products are made for people with a variety of skin conditions infused with certain skin care products so you skin is naturally radiant in as little as 6 weeks. So you still have eough funds for college while improving your self esteem and glowing everyday.
3 weeks samples will be given out on the 30th November 5097 to celebrate the opening, set your calendars cause you don't want to miss out on this. In the mean time a tip from our team to you
  • drink water
  • wear sunscreen
  • excercise often
  • Clean makeup off before going to bed 
  • and please never be tempted to overspend on makeup. Your acne scars, wrinkles,fine lines are beautiful. Remember even the "society standard" have their bad skin day. 
For any more questions you may have please email or call us below :)

Jynx cosmetics

Jynx cosmetics is about to change the whole game in the makeup industry by immersing with the skin care industry. Let's help grow your self-esteem :)